Value Proposition

Design crisp innovative value propositions, stretch your views, brainstorm, match with your audiences, work on solving expressed and hidden pains, on creating new value.

Product Marketing Brief

Craft your product marketing brief as the solid basis for all teams and marketing-sales partners to elaborate consistent efficient aligned plans towards your market success.

Pricing Models

Explore and test various pricing models that will maximise your revenues, that will maximise your customer base, customer lifetime value, up/cross-selling or network effects.  

Product packages

Turn your value proposition in a consistent portfolio of well designed packages that will maximise your revenues, that will maximise your conversion, up-selling and cross-selling.

Portfolio Management

Re/design your business portfolio to maximise today’s returns, while finding the right balance in resource allocation to anticipate future scenarios that will sustain your business.